AN INSIDE LOOK AT MY NEW COURSE

WHAT BROKE ME, BUILT ME: AN INSIDE LOOK AT MY NEW VIRTUAL COURSE

Before you ever Google something, there’s usually a reason, right?

Something feels off. Something isn’t working. Something hurts. Or maybe you’re looking for an answer to a question you can’t quite put your finger on.

But what about when you start Googling how you’re feeling, why you’re feeling it, or how to make it stop?

I spent four years researching how to fix this because I had spent too many years creating the signs and symptoms I was desperately trying to get rid of – through habits and patterns that, over time, completely burned me out.

And I know I’m not the only one.

Maybe you’re researching how to feel better, but you don’t even know where to start. Maybe you’re tired, overwhelmed, misunderstood, or frustrated that your body keeps reacting in ways you don’t understand.

That’s why WHAT BROKE ME, BUILT ME was created.

I had to stop looking at myself and asking, “What is wrong with me?” and start asking, “Okay, maybe I played a part in creating this – but where do I go from here?”

I didn’t want to feel exhausted. I didn’t want to feel depressed or disconnected from myself. I didn’t want to keep reacting to my body breaking down or constantly feeling like I was trying to catch up.

The research I did wasn’t something I already knew how to do. It came from one simple question: Why can’t I get better?

That question led me to understanding the nervous system, the lymphatic system, and – most importantly- how to recognize what my body was telling me and give it what it needed in that moment.

And that’s what this course is really about.

Not just knowing what to do, but learning how to recognize what’s happening in your body so you can actually respond to it.

Because here’s what I’ve learned: things start getting better, we feel good, and then we back off. Life gets busy. Old habits creep back in. Something feels hard again – and suddenly we don’t know how to get ourselves back to where we were.

I want to walk through that with you.

We’ll talk about recognizing patterns, understanding your body, taking the habits you need and weaving them into the life you’re already living, and learning how to support yourself through the hard days without creating another giant list of things you have to do.

Because healing isn’t a 30-day challenge. It’s a skill you get to keep.

And that is what I want you to walk away from WHAT BROKE ME, BUILT ME with: not another list of things to try, but a deeper understanding of your own body and the confidence to know what to do when things get hard again.

You’ve spent enough time trying to figure out what’s wrong. Let’s learn how to recognize what your body is asking for – and finally know what to do with it.

JOIN THE WAITLIST

Want in before everyone else? Get on the list and be the first to know when What Broke Me, Built Me officially drops. I can’t wait to share this one with you.

THE KEY TO COLOR CORRECTION & AN INSIDE LOOK AT MY NEW COURSE

WHAT'S INSIDE THE BLOG

WHAT BROKE ME, BUILT ME: AN INSIDE LOOK AT MY NEW VIRTUAL COURSE

Before you ever Google something, there’s usually a reason, right?

Something feels off. Something isn’t working. Something hurts. Or maybe you’re looking for an answer to a question you can’t quite put your finger on.

But what about when you start Googling how you’re feeling, why you’re feeling it, or how to make it stop?

I spent four years researching how to fix this because I had spent too many years creating the signs and symptoms I was desperately trying to get rid of – through habits and patterns that, over time, completely burned me out.

And I know I’m not the only one.

Maybe you’re researching how to feel better, but you don’t even know where to start. Maybe you’re tired, overwhelmed, misunderstood, or frustrated that your body keeps reacting in ways you don’t understand.

That’s why WHAT BROKE ME, BUILT ME was created.

I had to stop looking at myself and asking, “What is wrong with me?” and start asking, “Okay, maybe I played a part in creating this – but where do I go from here?”

I didn’t want to feel exhausted. I didn’t want to feel depressed or disconnected from myself. I didn’t want to keep reacting to my body breaking down or constantly feeling like I was trying to catch up.

The research I did wasn’t something I already knew how to do. It came from one simple question: Why can’t I get better?

That question led me to understanding the nervous system, the lymphatic system, and – most importantly- how to recognize what my body was telling me and give it what it needed in that moment.

And that’s what this course is really about.

Not just knowing what to do, but learning how to recognize what’s happening in your body so you can actually respond to it.

Because here’s what I’ve learned: things start getting better, we feel good, and then we back off. Life gets busy. Old habits creep back in. Something feels hard again – and suddenly we don’t know how to get ourselves back to where we were.

I want to walk through that with you.

We’ll talk about recognizing patterns, understanding your body, taking the habits you need and weaving them into the life you’re already living, and learning how to support yourself through the hard days without creating another giant list of things you have to do.

Because healing isn’t a 30-day challenge. It’s a skill you get to keep.

And that is what I want you to walk away from WHAT BROKE ME, BUILT ME with: not another list of things to try, but a deeper understanding of your own body and the confidence to know what to do when things get hard again.

You’ve spent enough time trying to figure out what’s wrong. Let’s learn how to recognize what your body is asking for – and finally know what to do with it.

JOIN THE WAITLIST

Want in before everyone else? Get on the list and be the first to know when What Broke Me, Built Me officially drops. I can’t wait to share this one with you.

CHEAT SHEET TO COLOR CORRECTING

Orange? Green? Purple?

Who decided makeup needed a whole color wheel?! 

If color correcting has ever left you staring at a rainbow of concealers wondering “okay… but what am I actually supposed to do with these?” – you’re not alone. The good news? It doesn’t have to be complicated.

In this 5-part series, I’m breaking down color correcting in a way that actually makes sense, so you can understand what you’re seeing on the skin, why certain colors work, and how to choose the right shade for what you’re trying to correct.

We’ll cover everything from under-eye discolouration and learning to read the different tones you see on a face, to a deeper dive into shade ranges and how to choose the right corrector for your skin. Then we’ll get practical with “Pick a Spot & Balance It,” where we’ll look at how to target specific areas, followed by covering blemishes and acne without piling on product.

No more guessing, no more grabbing a random orange corrector because TikTok told you to. Just a simple, practical guide to understanding what your skin needs and how to balance it.

Part 1: Under-eye Discoloration

Under-eye discolouration can show up in so many different ways – lighter areas, darker areas, purple tones, or uneven pigmentation – and there isn’t a one-size-fits-all fix.

In Part 1, I’m breaking down how I use color theory to identify, balance, and personalize the right approach for your under-eyes. We’ll look at the color wheel, how different tones affect your color-correcting choices, and why finding the right shade for your skin matters. I’ll also walk you through how I approach everything from loss of pigment to darker and purple areas – without simply piling on more makeup.

Part 2: Reading Color on Faces

Before you can choose the right color corrector, you have to know what you’re actually seeing on the skin.

In Part 2, I’m breaking down how to read color on different faces and use the color wheel to figure out what tones may need to be balanced. I’ll walk you through five close-up examples, looking at everything from puffy, darker under-eyes to lighter areas beneath the eyes, and show you why the same color-correcting approach won’t work for everyone.

The goal? Learning to see the difference, understand what your skin is showing you, and make more intentional color choices instead of treating every face and every concern the same way.

Part 3: Shade Range Deep Dive

Not every shade carries color the same way – and that matters when you’re color correcting.

In Part 3, we’re taking a deeper dive into the shade range and looking at how pigmentation changes from the deepest complexions to the lightest shades. After working with more than 30,000 women, I’ve learned that while every face is completely different, the principles of understanding pigmentation and reading color stay the same.

Building on Parts 1 and 2, I’ll break down Seint’s pigment colors, gradient scales, and undertones to show how these details can influence a custom color match. The goal is to stop treating every complexion the same and start choosing colors based on what’s actually happening on your face.

Part 4: Pick a Spot and Balance It

Color correcting doesn’t mean covering your entire face with another layer of makeup. In this part, I’m showing you how to identify one specific area, figure out what tone is showing through, and choose the right color to balance it before adding your foundation or concealer.

It’s all about being intentional – using color theory to correct exactly what needs correcting instead of adding more product everywhere.

Part 5: Covering Blemishes & Acne

Blemishes don’t all need the same color correction.

In this part, I’m breaking down how to look at the color and tone of a blemish or acne before reaching for your makeup. We’ll talk about how to balance redness, discoloration, and uneven tones so you can neutralize what’s showing through without piling on layers of concealer.

The goal isn’t to hide your skin under more makeup – it’s to understand what you’re seeing, balance it with the right color, and create a more natural-looking finish.

GET A FRESH COLOR MATCH

Female Owned Businesses

Female Owned Businesses part 2 Blog cover photo

In case you missed it, today is International Women’s Day and I thought what better way to celebrate than to feature another few of my favorite female owned businesses?! I’ve been so lucky to cross paths with some of the most amazing, beautiful, smart women and still am in awe by how strong, creative, and hardworking we are as females. We are capable of so much and so here are some amazing businesses built by incredible women who have embodied what it means to be a BOSS BABE!

This has got to be one of my all time favorite female owned businesses and you can probably see why. If you’re looking for country/farmhouse style pieces to put in your kitchen, living room, dining room and more, you NEED to check her out! Every product is carefully hand picked by Dana-Lynne and she even chooses some pieces created by women! Some of the products available include vintage-style furniture, kitchen utensils, aprons, and even some jewelry. I can’t get enough of this lady and her eye for detail. Not only is she gorgeous on the outside, she’s so stunning on the inside and has a heart of GOLD! With her recent move to Tennessee, Dana has had to put some things on hold but I know she’s going to absolutely flourish out there! I can’t wait to see what her business has in store for her! 

2. Savannah Sevens by Ryley Wimer

Ryley Wimer has created such an amazing Western-Chic boutique and boy does it just have a special place in my heart! Savannah Sevens has always been so key and on point in every aspect of business. Ryley always makes sure to pay such close attention to every detail that goes into her business. These are truly skills of a true BOSS babe. Her branding is just so unique and on point; it fits her and I love it. She has truly been such a frontrunner in my eyes with how she’s designed her site and branding. I love that she not only offers Western-style clothing but boots, shoes, accessories, and more to add that unique flair to your outfit daily. Ryley has got it goin on so check her out below!

This last fall, I was able to do a little collaboration with Böhme, an incredible female owned business with such a unique backstory to its founding! Created by sisters Vivian & Fernanda, Böhme has become one of the most popular boutiques both online in the U.S. and across their storefronts throughout the MidWest. The boutique carries boho-chic styles of clothing, from dresses, jackets, and skirts to shoes, jewelry, and other accessories. Emigrating from Rio de Janeiro, Brazil to the U.S. the two sisters were taught early on the value of hard work. They have since built one of the most successful female owned businesses in Utah. Böhme has been featured in Forbes, Cosmopolitan Magazine, The Wall Street Journal, and more. Not only are they successful, Vivian & Fernanda have made it a point to give back to local women’s shelters, the Leukemia & Lymphoma Society, orphanages in Brazil, and so many others. These boss babes are amazing so be sure to check out their Instagram below!

4. BOX Babe by Bre

Next up is one of the most creative female owned businesses I’ve come across yet and the idea behind it just melts my heart! If you’ve ever needed a custom gift box made for a family member/friend for a special occasion but you don’t have a crafty hand, Bre is your girl! Her business, BOX Babe, is meant to bring back thoughtfulness into gift-giving. Unlike monthly subscription boxes that lack a certain flair for personal touch, Bre carefully curates each gift box while paying special attention to detail. This is something I feel so many gifts these days are missing. BOX Babe said it best, “We’ve got your back…through gifts and personal gestures that you haven’t thought of, don’t know how or where to find, lack the time to send, or are unsure how to give it that extra special touch!” If that’s you, GO check out her business linked below! BOX Babe is amazing and its idea is unique, genuine, and truly reflects the amazing character of Bre, the gorgeous babe behind it all!

If you know me, you know I’m a country girl at heart and you should also recognize this incredible business, owned by Jane Kasper. Rural Haze is a traveling boutique that began as a custom-order Etsy Shop but has now become an incredible shop providing chic, comfortable, and unique Western-style clothing and accessories. Some of my favorite pairs of jeans that I constantly show my followers are from Jane’s boutique and I just can’t get enough of her! She has the best personality in all the land and so incredibly talented from creaming butter to making cheese to just plain making you laugh – she melts my heart! Jane most definitely knows more than a thing or two about business so check her out below for some awesome pieces you never knew you needed!

JOCE by Design Has Launched!

The wait is finally over and it’s the moment you’ve all been waiting for – JOCE by Design has launched! It been a long time coming with so much research as well as time put in. I’m so happy to say that the dream is finally happening! The new online boutique opened officially on Monday February 15th and boy oh boy was it a BUSY day! The support from my viewers, friends, family, and incredible customers has been amazing and so exciting.

For so long now, I have been a huge supporter of small business and the importance of shopping small.  If you know me, you know I constantly share links from awesome small businesses that I personally love. I love clothes and getting dressed up, but one frustration I noticed many have is putting together outfits! It hit me: people need staple pieces that can be paired in different ways. I wanted to provide those pieces for you to be able to wear  again and again multiple ways – true KEY pieces that allow you to feel beautiful and confident wherever you may be in life! In the recent new release, there are so many different pieces that range from casual to dressy. You’ll find that you can either dress pieces up or down depending on the outfit you put together. 

We've Done the Research for You!

One of my main focuses with creating this boutique is helping women of all shapes, sizes, skin tones, etc. love themselves always! There are so many clothing lines and businesses that don’t carry certain pieces of clothing in plus sizes and I’ve heard from so many incredible girls how disappointing this can be. After doing hours of research and hunting, I chose clothing that was offered in a variety of sizes for all my gorgeous babes! 

Every woman deserves to feel beautiful daily, find key pieces of clothing easily, and love themselves truly. That’s exactly what my new shop aims to do. We’ve found pieces that are high quality, lasting, simple, but gorgeous and worth it! 

2K8A1350

I want women to feel their best while utilizing what they have and while I may carry the basics now for you, I still love that I can uplift other small businesses by encouraging my shoppers to pair their outfits with pieces others carry! For example, easily dressing up a top from my shop with a cute necklace or rings from *Goldie Lew, *Abby Alley, and/or *Amanda Deer or pairing a sweater with some cute jeans from Rural Haze. You CAN create that perfect outfit girl, I believe in you and now with JOCE by Design, the possibilities are truly endless!

*For discount codes and more info about these gorgeous boutique babes, click here to check my blog post about them!

My Top 5 Business Tools

Cover photo for Business Tools Blog
Cover photo for Business Tools Blog

Business takes hard work and usually some tools to help navigate along the way. I want to share my top 5 business tools with you all today! These have helped me stay organized and are incredible for anybody growing their business. From planning your month out to getting the perfect headshot – the little details make a huge difference! Keep reading to see what I use in my business daily and how to shop for them!

Photo of the Rocketbook reusable notebook

1. Rocketbook

The Rocketbook has been one of the coolest finds of mine yet! You can choose from multiple different colors and there are 42 reusable pages to write on with the included Frixion pen. Also, it includes 1 microfiber cloth to clean the pages. All you need to do is add water and wipe! Did I mention this is so smart? It can connect to multiple platforms, such as Google drive, OneNote, Dropbox, iCloud, email, and more! This has been so awesome to use whenever and wherever I go to quickly jot down ideas that come to me and save them to my Google drive within minutes. I truly recommend it for all, from business owners to students and everyone in between!

Picture of the my weekly/monthly planner

2. Day Designer Planner

Calendars are so important for staying organized and getting things done! This one in particular is one of my personal favorites as it has so much to offer. You can plan your week, your month, and even set yourself goals. Keep in mind that if you’re a working mom, this planner also includes an academic calendar so you stay in the loop with your kids and your business! I like to go even further and use color coding tabs to keep my planner as clean and put together as possible! 

Photo of Pro MagicMount for phones

3. Pro MagicMount

My job requires me to interact with my followers a lot, whether that’s by going live on social media or recording myself for my viewers to watch later. This wall mount is so sturdy and awesome for getting the perfect set up to record, go live, or find that awesome lighting near a window! The Pro MagicMount is adjustable and can be set up in the car, household surfaces, etc. If you need your hands free while getting the job done, this mount is perfect for you!

Ring Light photo

4. Ring Light

Lighting is so important for that perfect selfie, headshots, makeup application, you name it! Getting the perfect lighting is key for my business so I can show customers exactly what I see and it’s important for many of you joining our Seint family! This ring light is a must-have whether you’re working on your business or trying to get that perfect lighting to apply you makeup. It’s easy to use, quick to set up, and great to take on the go whenever needed!

Double-sided Backdrop Image

5. Double-sided Backdrop

You may not think a background is very important, but it can truly make all the difference in the world! Having a clean background looks more professional and provides less distraction so your viewers can see you clearly. This backdrop is so awesome, in fact I’ve gifted it to some of my awesome girls I work with because it’s THAT good! It includes a support stand and is black on one side, white on the other. It’s so easy to pack up/set up and I recommend it for anyone wanting that clean finish to their photos/videos!