The wait is finally over and it’s the moment you’ve all been waiting for – JOCE by Design has launched! It been a long time coming with so much research as well as time put in. I’m so happy to say that the dream is finally happening! The new online boutique opened officially on Monday February 15th and boy oh boy was it a BUSY day! The support from my viewers, friends, family, and incredible customers has been amazing and so exciting.

For so long now, I have been a huge supporter of small business and the importance of shopping small. If you know me, you know I constantly share links from awesome small businesses that I personally love. I love clothes and getting dressed up, but one frustration I noticed many have is putting together outfits! It hit me: people need staple pieces that can be paired in different ways. I wanted to provide those pieces for you to be able to wear again and again multiple ways – true KEY pieces that allow you to feel beautiful and confident wherever you may be in life! In the recent new release, there are so many different pieces that range from casual to dressy. You’ll find that you can either dress pieces up or down depending on the outfit you put together.
We've Done the Research for You!
One of my main focuses with creating this boutique is helping women of all shapes, sizes, skin tones, etc. love themselves always! There are so many clothing lines and businesses that don’t carry certain pieces of clothing in plus sizes and I’ve heard from so many incredible girls how disappointing this can be. After doing hours of research and hunting, I chose clothing that was offered in a variety of sizes for all my gorgeous babes!
Every woman deserves to feel beautiful daily, find key pieces of clothing easily, and love themselves truly. That’s exactly what my new shop aims to do. We’ve found pieces that are high quality, lasting, simple, but gorgeous and worth it!

I want women to feel their best while utilizing what they have and while I may carry the basics now for you, I still love that I can uplift other small businesses by encouraging my shoppers to pair their outfits with pieces others carry! For example, easily dressing up a top from my shop with a cute necklace or rings from *Goldie Lew, *Abby Alley, and/or *Amanda Deer or pairing a sweater with some cute jeans from Rural Haze. You CAN create that perfect outfit girl, I believe in you and now with JOCE by Design, the possibilities are truly endless!
*For discount codes and more info about these gorgeous boutique babes, click here to check my blog post about them!